Last weekend, I attended a Green Expo fair in Del Mar, California. There were several San Diego based companies there, promoting their green materials.
One of the companies present was called +E Positive Energy. Their mission: bringing awareness to people about social and environment concerns that affect our world. They are doing this in a unique way; spreading the word through fashion. Based out of San Diego, California, the mother-daugher duo of Joan Maloney and Hollis have created this awareness apparel.
Each organic cotton shirt has a word on the front addressing a cause, and then an explanation of facts and suggestions on the back. For example, the one I purchased says “Used” on the front. On the back, it says “Recycling Materials” and has an explanation about recycling and what we can do to. These shirt are made to create awareness to people everywhere, and educate them on serious matters such as animal abuse, world hunger, global warming, air pollution, and more. They are meant to catch people’s attention by the single word on the front: “innocent”,”feed”, “hot”, “dirty”, “toxic”. This one word then relates to each one of the topics listed
Made out of 100% Organic Cotton, the shirts come in beige and all are available in all styles from long sleeve to tanks to short sleeve to baby apparel. It’s hard to resist anything that comes in baby apparel!
In addition they give back 10% of their profits to heifer.org, healthychild.org and nature.org.
You can check out more and order shirts online at shoppositiveenergy.com.